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SUMMARIES & SUBSCRIPTIONS
FASTTRACK (EB)

Summaries Of The Best Business Books. Each audio cassette provides you with a summary of one book on each side. Can't find a couple of hours to read? Now you can get all the highlights on the way home.

EB8910-A
6 Timeless Marketing Blunders
William L. Shanklin
How to avoid common marketing errors and improve your chances for success, whether introducing a new product or promoting an existing one.
Side B: Irreconcilable Differences: Ross Perot versus General Motors. (45-Min.)
1 Tape 90-Min.: Audio

EB8906-B
A Manager's Guide To Conducting Terminations
Donald H. Sweet
Informs, instructs, and brings into perspective everything a manager needs to know to diminish stress and avoid legal pitfalls in conducting terminations.
Side A: Lessons of Experience. (43-Min.)
1 Tape 83-Min.: Audio

EB8907-B
Are You Communicating?: You Can't Manage Without It
Donald Walton
Side A: The New Realities. (46-Min.)
1 Tape 87-Min.: Audio

EB8904-B
At America's Servce: How Corporations Can Revolutionize The Way They Treat Their Customers
Karl Albrecht
How to use the best techniques of service management to mold your company into an outstanding service organization.
Side A: Management. (45-Min.)
1 Tape 86-Min.: Audio

EB9003-A
Beware The Naked Man Who Offers You His Shirt
Harvey Mackay
Here's good advice on how to watch your back to how to get a pat on the back (a raise and more). A presentation filled with spitfire ideas to put to work instantly.
Side B: Leading: The Art of Being an Executive. (45-Min.)
1 Tape 90-Min.: Audio

EB8912-A
Cutthroat Teammates: Achieving
Effective Teamwork Among Professionals
Donald F. Heany
Find out how to get your independent-minded specialists to work together productively.
Side B: De Bono's Thinking Course. (45-Min.)
1 Tape 90-Min.: Audio

EB8912-B
De Bono's Thinking Course
Edward De Bono
This classic by an authority known for the successful BBC series, presents concepts and tools helpful in developing focused thinking.
Side A: Cutthroat Teammates. (45-Min.)
1 Tape 90-Min.: Audio

EB8908-A
Doing Business Boldly
Daniel M. Kehrer
Side B: How To Run A Successful Meeting In Half The Time. (41-Min.)
1 Tape 87-Min.: Audio

EB9004-B
Get To The Point: How To Say What You Mean & Get What You Want
Karen Berg Gilman Andrew
Of practical how-to value to anyone who's ever had to sell, persuade, motivate, inform, or represent something to others.
Side A: Megatrends 2000. (45-Min.)
1 Tape 90-Min.: Audio

EB8908-B
How To Run A Successful Meeting In Half The Time
Milo Frank
Side A: Doing Business Boldly. (46-Min.)
1 Tape 87-Min.: Audio

EB8910-B
Irreconcilable Differences
Doron P. Levin
A modern day David and Goliath drama that's a study in sharply contrasting management styles.
Side A: 6 Timeless Marketing Blunders. (45-Min.)
1 Tape 90-Min.: Audio

EB9003-B
Leading: The Art Of Being An Executive
Phillip B. Crosby
The famous pioneer of the quality revolution now turns his guns on the managers who run Corporate America.
Side A: Beware The Naked Man Who Offers You his Shirt. (45-Min.)
1 Tape 90-Min.: Audio

EB8906-A
Lessons Of Experience: How Successful Executives Develop On The Job
Morgan W. McCall, Jr. Lombardo, & Ann Morrison Michael M.
The importance of self-development and hands-on experience for managers who aspire to leadership roles.
Side B: A Manager's Guide to Conducting Terminations.
(40-Min.)
1 Tape 83-Min.: Audio

EB8904-A
Management: Tasks, Responsibilities, Practices
Peter F. Drucker
From the father of modern management, an enduring classic that describes successful management tools and techniques.
Side B: At American's Service. (41-Min.)
1 Tape 86-Min.: Audio

EB9004-A
Megatrends 2000: 10 New Directions For The 1990s
John Naisbitt Aburdene Patricia
By the couple who produced the very popular bestseller MEGATRENDS, a blockbuster on trend watching and forecasting.
Side B: Get to the Point. (45-Min.)
1 Tape 90-Min.: Audio

EB8907-A
New Realities, The
Peter F. Drucker
Side B: Are You Communicating? (41-Min.)
1 Tape 87-Min.: Audio

EB9002-B
Outperformers: Super Achievers/ Breakthrough Strategies/High-Profit Results
Mark Hanan & Tim Haigh
How to cultivate a company's managers and let them loose in the most promising areas of a business.
Side A: Total Customer Service. (45-Min.)
1 Tape 90-Min.: Audio

EB8905-B
Swan's How To Pick The Right People Program
William S. Swan
Everything a manager needs to know about the difficult art of hiring.
Side A: Trigger Points. (44-Min.)
1 Tape 87-Min.: Audio

EB9002-A
Total Customer Service: The Ultimate Weapon
William H. Davidow & Bro Uttal
A 6-point plan for giving your business the competitive edge in an area of paramount importance: quality.
Side B: Outperformers. (45-Min.)
1 Tape 90-Min.: Audio

EB8905-A
Trigger Points
Michael J. Kami
How to make decisions 3 times faster Innovate smarter, and best your competition by 10% (it ain't easy). How to position your company for flexibility and trigger-fast responses, by an author Peter Drucker calls "one of the most brilliant planners I know."
Side B: Swan's To Pick The Right People Program. (43-Min.)
1 Tape 87-Min.: Audio

EB8808
A Great Place to Work
Robert Levering
A business journalist's vision of great workplaces.
Side B: Moments of Truth
1 Tape 90-Min.: Audio

EB87N4
A Passion For Excellence
Tom Peters & Nancy Austin
Side B: CEO: Chapter 3 - Walter Wriston
1 Tape 90-Min.: Audio

EB8807-B
American Business: A 2 Minute Warning
C. Grayson & C. O'Dell
Side A: Marketing Masters. (42-Min.)
1 Tape 84-Min.: Audio

EB8909
Art of the Leader, The
William A. Cohen
Side B: Negotiate to Win
1 Tape 90-Min.: Audio

EB8704-B
Breakpoints
Andrew Sherwood
Side A: Innovation and Entrepreneurship. (37-Min.)
1 Tape 75-Min.: Audio

EB87N4
CEO: Chapter 3 - Walter Wriston
Harry Levinson & Stuart Rosenthal
Side B: A Passion For Excellence
1 Tape 90-Min.: Audio

EB9005-A
Confessions of S.O.B.
Al Neuharth
A long-time bestseller, this no-holds-barred "confessional" tells how to succeed - one way or another.
Side B: The Evaluation Interview. (45-Min.)
1 Tape 90-Min.: Audio

EB8711
Contrary Investing
Richard E. Band
Side B: Getting The Best Out of Yourself & Others
1 Tape 90-Min.: Audio

EB9007-B
Dynamic Decisionmaker
Michael J. Driver
5 basic decision making styles and how to utilize them as crucial elements in your career.
Side A: The Light Touch. (45-Min.)
1 Tape 90-Min.: Audio

EB89N3-B
Effective Executive
Peter F. Drucker
Side A: In Search of Excellence. (30-Min.)
1 Tape 59-Min.: Audio

EB87N1
Effective Executive, The
Peter F. Drucker
Side B: How To Make A Speech
1 Tape 90-Min.: Audio

EB9005-B
Evaluation Interview
Richard A. Fear & Robert J. Clinton
The bible in its field for over 30 years, this new edition includes time-tested interview techniques, now updated with an eye on the need to hire and keep top performers.
Side A: Confessions of an S.O.B. (45-Min.)
1 Tape 90-Min.: Audio

EB8712-B
Executive Chess
Steven J. Bennett & Michael Snell
Innovative solutions to tough business problems.
Side A: How To Run Better Business Meetings (43-Min.)
1 Tape 85-Min.: Audio

EB8803-B
First 5 Minutes, The
Norman King
Side A: When it Hits the Fan. (43-Min.)
1 Tape 81-Min.: Audio

EB8702-A
Ford: The Men & The Machine
Robert Lacey
Side B: The Intuitive Manager. (38-Min.)
1 Tape 86-Min.: Audio

EB89N1-B
From Losers To Winners: How To Manage Problem Employees… & What To Do If You Can't
Dr. Clay Sherman
A humane but firm approach to managing problem people.
Side B: The Leadership Challenge
1 Tape 82-Min.: Audio

EB8812-B
Future Perfect
Stanley M. Davis
Side A: Getting Together. (40-Min.)
1 Tape 80-Min.: Audio

EB8711
Getting The Best Out of Yourself & Others
Buck Rodgers
Side B: Contrary Investing
1 Tape 90-Min.: Audio

EB8812-A
Getting Together
R. Fisher & S. Brown
Side B: Future Perfect. (40-Min.)
1 Tape 80-Min.: Audio

EB8708-A
Hiring the Best
Martin John Yate
Side B: Running American Business. (38-Min.)
1 Tape 83-Min.: Audio

EB87N1
How To Make A Speech
Steve Allen
Side B: Effective Executive
1 Tape 90-Min.: Audio

EB8706-A
How To Make Money in Wall Street
Louis Rukeyser
Side B: The Real Coke The Real Story. (37-Min.)
1 Tape 74-Min.: Audio

EB8806-B
How To Make Your Life Easier at Work
Al Kelley
Practical advice on how to do your job better, faster, and with fewer hassles.
Side A: Surviving the 10 Ordeals of the Takeover. (42-Min.)
1 Tape 75-Min.: Audio

EB8712-A
How To Run Better Business Meetings
The 3M Management Team
Exper advice on running meetings that are tie-efficient and cost-effective.
Side B: Executive Chess. (42-Min.)
1 Tape 85-Min.: Audio

EB8809
How To Talk so People Listen
Sonya Hamlin
Side B:The Professional Decision Maker
1 Tape 90-Min.: Audio

EB8801-B
Human Side of Management, The
George Odiorne
Side A: Secrets of Closing Sales. (38-Min.)
1 Tape 74-Min.: Audio

EB9006-B
If You Haven't Got The Time To Do It Right, When Will You Find The Time To Do It Over?
Jeffrey J. Mayer
Time-saving ideas and techniques for staying ahead of the paperwork and getting organized. Includes an interview with Jeffrey Mayer.
Side A: The Wall Street Journal On Managing. (45-Min.)
1 Tape 90-Min.: Audio

EB89N3-A
In Search of Excellence
Tom Peters
Side B: The Effective Executive. (29-Min.)
1 Tape 59-Min.: Audio

EB8802
Inner Game Of Management, The
Eric G. Flanholtz
Side B: Understanding Wall Street
1 Tape 90-Min.: Audio

EB8704-A
Innovation & Entrepreneurship
Peter F. Drucker
Side B: Breakpoints. (38-Min.)
1 Tape 75-Min.: Audio

EB8709-B
Insiders, The
Mark Stevens
How the big money is made, in some cases illegally, by trading on confidential corporate information.
Side A: The Supermarketers. (44-Min.)
1 Tape 82-Min.: Audio

EB8702-B
Intuitive Manager, The
Roy Rowan
Side A: Ford: The Men and the Machine. (48-Min.)
1 Tape 90-Min.: Audio

EB8701-B
Kaisha, The Japanese Corp.
James C. Abegglen & George Stalk
A realistic look at the qualities that have made Japanese companies such formidable competitors.
Side A: Successful Business Borrowing. (37-Min.)
1 Tape 73-Min.: Audio

EB89N1-A
Leadership Challenge: How to get extraordinary things done in organizations
Posner Kouzes
An exploration of the practices common to the best leaders.
Side B: From Losers to Winners
1 Tape 82-Min.: Audio

EB8805
Leadership Challenge: How to get extraordinary things done In organizations
James M. Kouzes & Barry Z. Posner
Side B: Odyssey: Pepsi to Apple
1 Tape 90-Min.: Audio

EB9007-A
Light Touch, The: How to use humor for business success
Malcolm L. Kushner
Humor as a poweful tool in such management areas as motivation, reducing conflict, and gaining attention.
Side B: Dynamic Decisionmaker. (45-Min.)
1 Tape 90-Min.: Audio

EB8703-A
Made in Japan
Akio Morita
The story of the Sony Corporation, as told by its co-founder.
Side B: Phone Power. (37-Min.)
1 Tape 76-Min.: Audio

EB8710
Managing to Keep the Customer
Robert L. Desatnick
Side B: Taking Charge
1 Tape 90-Min.: Audio

EB8807-A
Marketing Masters
Paul B. Brown
Side B: American Business: A 2 Minute Warning. (42-Min.)
1 Tape 84-Min.: Audio

EB8810
Memory Makes Money
Harry Lorayne
Side B: When the Bottom Drops
1 Tape 90-Min.: Audio

EB8808
Moments Of Truth
Jan Carlzon
Side B: A Great Place to Work
1 Tape 90-Min.: Audio

EB8909
Negotiate To Win
Alan N. Schoonmaker
Side B: The Art of the Leader
1 Tape 90-Min.: Audio

EB8805
Odyssey: Pepsi to Apple
John Sculley
Side B: The Leadership Challenge
1 Tape 90-Min.: Audio

EB8703-B
Phone Power
George Walther
Advice on turning your telephone into a profit-producing business tool.
Side A: Made in Japan. (39-Min.)
1 Tape 76-Min.: Audio

EB8809
Professional Decision Maker, The
Ben Heirs
Side B: How to Talk so People Listen
1 Tape 90-Min.: Audio

EB8706-B
Real Coke The Real Story, The
Thomas Oliver
Side A: How to Make Money in Wall Street. (37-Min.)
1 Tape 74-Min.: Audio

EB8708-B
Running American Business
Robert Boyden Lamb
Side A: Hiring the Best. (45-Min.)
1 Tape 83-Min.: Audio

EB8801-A
Secrets Of Closing Sales
C.B. Roth & R. Alexander
Side B: The Human Side of Management. (36-Min.)
1 Tape 74-Min.: Audio

EB8701-A
Successful Business Borrowing
Kenneth W. Sparks
How to raise the capital needed to start a business and keep it growing.
Side B: Kaisha, The Japanese Corp. (36-Min.)
1 Tape 73-Min.: Audio

EB8709-A
Supermarketers, The
Robert Heller
How successful marketers follow specific guidelines to gain market dominance.
Side B: The Insiders. (38-Min.)
1 Tape 82-Min.: Audio

EB8806-A
Surviving the 10 ordeals of the takeover
Robert Bell
What managers can expect in a takeover, and how they can safeguard their careers during the upheaval.
Side B: How to Make Your Life Easier at Work. (35-Min.)
1 Tape 75-Min.: Audio

EB8710
Taking Charge
John O. Whitney
Side B: Managing to Keep the Customer
1 Tape 90-Min.: Audio

EB8802
Understanding Wall Street
J.B. Little & L. Rhodes
Side B: The Inner Game of Management
1 Tape 90-Min.: Audio

EB9006-A
Wall Street Journal On Managing: Adding Value Through Synergy
David Asman
Executives writing for the "Manager's Journal" column show how to build bridges between departments, people, and products to produce an effective greater than the sum of the individual parts. Includes an interview with David Asman.
Side B: If You Haven't Got The Time To Do It Right, When Will You Find The Time To Do It Over? (45-Min.)
1 Tape 90-Min.: Audio

EB8811-A
What's Next?
Paul Erdman
Side B: Why Work. (38-Min.)
1 Tape 81-Min.: Audio

EB8803-A
When It Hits the Fan
Gerald C. Meyers
Side B: The First Five Minutes. (38-Min.)
1 Tape 81-Min.: Audio

EB8810
When The Bottom Drops
A. David Silver
Side B: Memory Makes Money
1 Tape 90-Min.: Audio

EB8811-B
Why Work
Michael Maccokey
Side A: What's Next? (43-Min.)
1 Tape 81-Min.: Audio